At Mobile World Congress 2014, Samsung took the lid off what is bound to be the next best-selling smartphone in its blockbuster Galaxy S series. The company said its Galaxy S5 is designed for what matters most to consumers and offers a “refined experience” with innovations that are essential for daily use.

The Galaxy S5 comes equipped with a 5.1-inch Super AMOLED screen, a 2.5 GHz quad core application processor and runs on Android 4.4.2, also known as KitKat. There’s a 16-megapixel camera at the rear and a 2-megapixel camera on the front, along with high-definition-capable video.

“With the Galaxy S5, Samsung is going back to basics to focus on delivering the capabilities that matter most to our consumers,” said JK Shin, president and head of IT & Mobile Communications Division at Samsung. “Consumers are looking for mobile tools that inspire and support them as they improve their everyday lives. The Galaxy S5 represents an iconic design with essential and useful features to focus on delivering the ultimate smartphone on the market today through people-inspired innovation.”

Focusing on Photography

As Samsung sees it, capturing and saving memories is one of the most important smartphone features today. With that revelation, the company said its Galaxy S5 offers “superior camera functionality.” The 16-megapixel camera offers a new menu and user interface that allow consumers to take, edit and share photos more easily.

The Galaxy S5 also boasts autofocus speed up to 0.3 seconds. The High Dynamic Range (HDR) promises to reproduce natural light and color with intensity under any lighting circumstances. Meanwhile, a new Selective Focus feature lets users focus on a specific area of an object while simultaneously blurring out the background. With this capability, consumers no longer need a special lens kit to create a shallow depth of field effect.

The Galaxy S5 supports the fifth generation Wi-Fi 802.11ac and 2X2 MIMO, and it also supports a large number of LTE frequencies with the LTE Category 4 standard. If that’s not enough speed, Samsung now offers the Download Booster, a new Wi-Fi technology for boosting data speed by bonding Wi-Fi and LTE simultaneously.

An All-in-One Device

With the Galaxy S5 you don’t need a separate fitness tracker. The smartphone does the work of monitoring and managing behavior for you and includes a pedometer, diet and exercise records, and a built-in heart rate monitor. The device also comes with a finger scanner and claims to be both dust and water resistant. And the Ultra Power Saving Mode turns the display to black and white, and shuts down all unnecessary features to minimize the battery consumption.

We asked Roger Entner, a principal analyst at Recon Analytics, for his take on the new device. He told us Samsung has made some strong improvements to the S5, pointing to features from measuring your pulse to better screen quality to waterproofing to a longer battery life.

“Where a lot of people will be very pleasantly surprised is the mass upgrades on the camera. You can basically do a zero time difference HDR picture and also do HDR video,” Entner said. “The pictures with HDR are just spectacular because you have a much better range of colors.”