Mobile Tech Today

CIO Today Network Sites:   Top Tech News  |   CIO Today   |   Mobile Tech Today   |   Data Storage Today
News & Product Reviews for Mobile Tech Users
Eliminate costly downtime!
Find out how with Free White Paper
& enter to win a Samsung Galaxy Note

www.apc.com
Wednesday, April 23rd 
24/7/365 Network Uptime!
Trending Topics:   Security Heartbleed Big Data Cloud Computing Windows XP Data Centers OS X Mavericks
Home
Laptops & Tablets
Mobile Phones
Mobile Gadgets
Mobile Apps
BYOD & MDM
iPad
Mobile Industry News
Wireless Connectivity
Wireless Security
GPS & Maps
MTT Press Releases
 
Free Newsletters
Top CIO News
 
Mobile Tech Today
 

iPad

Up Next for Apple: Streaming Music? An Easy Way To Rev Its Devices

Up Next for Apple: Streaming Music? An Easy Way To Rev Its Devices
October 26, 2012 12:13PM

Bookmark and Share
Apple has been reluctant to take chances with the iPhone 5, said analyst Aapo Markkanen. "The iOS and the hardware have seen only incremental changes lately, and Apple doesn't want to take the risk of revamping them while the iPhone is still selling notably well." Streaming music, he said, would be an easy way to freshen up the devices.

Your Next Generation Data Center Is Here! Vblock™ Systems: the world's most advanced converged infrastructure are built on the Cisco Unified Computing System with Intel® Xeon® processors. Vblock™ Systems deliver extraordinary time to market, ROI and TCO, and flexibility to meet your continually changing demands with 5X faster deployment, 96% less downtime, and 1/2 the cost. Click here to learn more.

Every top technology company knows that the key to the future is in offering hardware, software and services. That message surely is not lost on Apple. It became the most valuable company in the world with its computers and gadgets, but also runs its less-profitable iTunes, iCloud and App Store, mainly to enhance the user experience of its devices.

Its foray into social media, Ping, was a disaster and its recent attempt to duplicate Google Maps with a native application for the iPhone 5 was perhaps the company's biggest tech fail.

But Cupertino is far from giving up on outside-the-box thinking on services, as evidenced by the report Thursday that it's in discussion with top music labels to provide a music streaming service in the first quarter of next year. That could allow people to access a greater variety of music on iPads and iPhones, especially while driving.

Watch Your Back, Pandora

Bloomberg News said a deal could happen as soon as the middle of next month, as soon as the parties involved cross the T's and dot the I's by deciding how to split revenue from ads. In a sign that the service would directly challenge the Pandora music sharing service, shares of that company fell after the news broke.

The report said discussions were taking place with Universal Music Group, Warner Music Group and Sony Corp. and that Apple would run the service through an app that does not require using a browser.

Apple has been pursuing content-sharing agreements with major media companies on many fronts, from newsstand offerings and e-books for its iPad and TV to movie companies for iTunes and Apple TV.

We asked Aapo Markkanen, the London-based senior analyst for Devices, Applications & Mobility at ABI Research, for his take on whether an iRadio venture would be a success.

Taking Chances

"I don't think Apple's track record with non-hardware is too shabby," he told us. "Ping obviously was a failure, but Maps is still a work in progress and strategically a sound idea -- it simply has implementational glitches that need to be ironed out. And iTunes obviously has been a huge success and very instrumental in making Apple's devices so popular."

A key concern for the idea of music streaming, he added, is that Apple, in the post-Steve Jobs era, has been reluctant to take chances with the iPhone 5.

"The iOS and the hardware have seen only incremental changes lately, and Apple doesn't want to take the risk of revamping them while the iPhone is still selling notably well," Markkanen said. The radio service would be a way to freshen up the devices without changing the product.

" If you want to evaluate the iRadio's proposition, then as far as I see it'd be about addressing the limitations of the current iTunes approach -- which assumes that everybody buying music wants to have ownership of the tracks. The downside of the ownership-based model is that it doesn't allow users to discover new music or spontaneously listen to artists they might, or might not, like."

Tell Us What You Think
Comment:

Name:

JohnS:

Posted: 2012-10-27 @ 8:40am PT
I think Apple is riding a wave that is rapidly approaching the shore and don't see how it will be able to compete when the video wave crests. The true story is the trend; young people are opting to get their music through YouTube since they can watch or just listen.

As wifi and bandwidth become more available and as mobile phone plans get broader, it is only a matter of a few years before streaming music goes the way of the dinosaur and vinyl and is replaced by streaming video. YouTube has long ago realized this and they are leveraging the fact with their API which has enabled websites like http://www.fuhshniZZle.com to build streaming apps around the YouTube API that are YouTube Music centric.

YouTube has cut deals with all the major players for revenue sharing and is courting new artists and becoming a viable alternative to the traditional label. We live in exciting times for multimedia and it will get far better as technology continues to obey Moore's law.



 iPad
1. iPad Hacker Conviction Overturned
2. Apple vs. Samsung: Latest News
3. Office for iPad Pretty, Functional
4. Office for iPads Talk Boosts Microsoft
5. Apple Drops iPad 2, Resurrects iPad 4




 Most Popular Articles
1. Google Glass Finds a Home in Medical Education, Practice
2. HP Rolls Out New Software-Defined Network Products
3. Smartphone Kill Switch Could Save Users $2.6B a Year
4. Avaya Aims To End Network Waiting Game
5. Google Video Shows Off Modular Project Ara Phone

Have an informed opinion on this story?
Send a Letter to the Editor.
We want to know what you think.
Send us your Feedback.

 Related Topics  Latest News & Special Reports

  OnePlus One Boasts Android Weapon
  Samsung Gear Fit Geared for Exercise
  Google Sharpens Contact Lens Vision
  Samsung: $2.2B Too Much for Apple
  Review: Windows Phone Advances

 Technology Marketplace
Business Intelligence
Get real-time, cloud-based information services with Neustar.
 
Cloud Computing
Next Generation Data Center Is Here! Vblock™ Systems from VCE
 
Contact Centers
HP delivers the future of the contact center with HP Qfiniti 10.
 
Data Storage
Next Generation Data Center Is Here! Vblock™ Systems from VCE
Barium Ferrite (BaFe) is the future of tape.
2.5" Enterprise-class SATA & SAS SSDs for server & storage applications
 
Enterprise Hardware
Barium Ferrite (BaFe) is the future of tape.
2.5" Enterprise-class SATA & SAS SSDs for server & storage applications
 
Hardware
Protect your network with APC Smart-UPS battery backup
 
Network Security
Protect your network with APC Smart-UPS battery backup
 

Network Security Spotlight
What Verizon's Data Breach Report Can Teach Enterprises
It’s probably not a jaw-dropper, but cyberespionage is officially on the rise. And the use of stolen or misused credentials is still the leading way the bad guys gain access to corporate information.
 
Top Cyberthreats Exposed by Verizon Report
Beyond Heartbleed, there are cyberthreats vying to take down enterprise networks, corrupt smartphones, and wreak havoc on businesses. Verizon is exposing these threats in a new report.
 
Where Do Web Sites Stand, Post-Heartbleed?
A security firm says the vast majority of Web sites have patched themselves to protect against the Heartbleed bug, but now there are questions raised on the reliability of open-source programs.
 
Navigation
Mobile Tech Today
Home/Top News | Laptops & Tablets | Mobile Phones | Mobile Gadgets | Mobile Apps | BYOD & MDM | iPad
Mobile Industry News | Wireless Connectivity | Wireless Security | GPS & Maps | MTT Press Releases
Also visit these Enterprise Technology Sites
Top Tech News | CIO Today | Mobile Tech Today | Data Storage Today

Services:
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About CIO Today Network | How To Contact Us | Article Reprints | Services for PR Pros (In partnership with NewsFactor) | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 Mobile Tech Today. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.