Many new bells and whistles were just announced by tech giant Google, but several of these "new" features and services are already offered by rivals such as Amazon, Apple and Facebook.
When Nintendo's new fighting game for the Nintendo Switch, Arms, was announced, there were concerns we'd be subjected to the aimless waggling that Boxing, and other Wii games, fell victim to.
In a move to increase its foothold in the wearables segment, Apple has acquired Beddit, a Finnish company that deals in making software and hardware for tracking and monitoring sleep.
In the clearest Microsoft response yet to the success of Amazon's Echo, Microsoft has introduced Invoke, a cylindrical tower built by speaker and electronics firm Harman International.
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