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EST Press Releases

Pipelinersales Debuts Webinar Series for Sales Growth

Pipelinersales Debuts Webinar Series for Sales Growth
February 18, 2014 10:19AM


Pipelinersales Releases Series of Webinars Assisting Sales to Grow Revenue -- First in the Series Aimed at Sales and Marketing Alignment

Neustar, Inc. (NYSE: NSR) is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, information services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies in location, identification, and evaluation to help its customers promote and protect their businesses. More information is available at www.neustar.biz.

Pipelinersales Inc. announced today the release of a webinar series which further signals the commitment of the company to provide a wealth of educational methods to assist salespeople. The company is providing sales with valuable training through e-books, white papers, videos, infographics, and this latest release offers new channels of education. Pipelinersales is revolutionizing the CRM marketplace with not only an exceptional CRM tool, but training and education to help salespeople sell smarter.

The first in the series of webinars are entitled, “How To Align Sales & Marketing To Meet Business Goals” which will be delivered in both the US and UK markets. Sales and Marketing are often speaking a different language which creates adversaries right within an organization. The key is to define a common language for business processes and implement them with common KPI’s. According to a report by Aberdeen Research, companies that are best-in-class at aligning Marketing and Sales experience an average of 20% growth in annual revenue. A CRM solution is invaluable in making this an actuality.

Traditionally a CRM application is used only by Sales and Sales Management to monitor sales and ensure they are staying on quota. Today forward-thinking companies utilize CRM to empower sales representatives, and beyond that enable Marketing to monitor their leads and assist in moving sales along the sales pipeline. This kind of interaction can only be possible if the CRM application is intuitive so it can be easily followed and utilized by sales and non-sales personnel alike.

Exclusive to Pipeliner CRM is an intuitive graphic representation of the sales pipeline. This enables the individual salesperson, as well as management, to be intimately involved with sales through a very unique user experience. Sales management, as well as other departments such as Marketing, can have a 360-degree view of sales, utilizing the results for management, marketing campaigns, sales analysis and financial forecasts.

With Pipeliner CRM, the inclusion of Marketing is made easier through its compatibility with robust marketing automation tools. Pipeliner has teamed up with SyncApps® by Cazoomi, Bedrock Data, and Zapier to provide these tools. Pipeliner integrates with applications such as: HubSpot, Constant Contact, MailChimp, VerticalResponse, ExactTarget, and Act-On.

The right CRM solution is the final piece in bringing Sales and Marketing together as a cooperative team that together consistently meets and exceeds sales quotas. (continued...)

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